Groupe Pur is a Quebec-based financial and accounting advisory firm founded by Marly Bernard and Linda Tan. Based in Montreal, the firm brings together around twenty professionals who give Quebec and Canadian SMEs the equivalent of an in-house finance team (accounting operations, financial transformations, specialized resources on demand), without the costs of building that structure internally.
For Citadelle Capital, Groupe Pur brings together a rare combination in its sector: a team with a high concentration of CPAs, structured around a model where clients access fractional expertise rather than hiring full-time. Very few Quebec firms of this size operate this way, and those that manage it tend to become long-term partners for their growing clients.